An attendee who was not the mayor sent the above scrumptious photo to The Coast.
Halifax officials got some Star
treatment on Monday night.
chief executive officer John Boynton was in town, hosting various city hotshots for dinner at The Bicycle Thief.
According to one attendee, the event was to dialogue about how the Toronto Star
and its StarMetro Halifax
paper can shift the way they target and portray news stories.
Mini-lobster rolls and charcuterie boards were served.
In attendance were politicians such as mayor
Mike Savage, Halifax Regional Police chief Jean-Michel Blais and HRP research coordinator Chris Giacomantonio.
“TorStar talked about their plans with the—what do you call it? The Metro Star
, Star Network
,” says Savage, who listened to Boynton speak for about 45 minutes.
“He talked in broad terms of where he sees newspapers going these days and media in general. It was an interesting conversation.”
Boynton was brought on as president and CEO of TorStar
last April in an effort to turn things around for the second-largest newspaper publisher in Canada.
lots of good people in the industry who are way better at running news companies than I am,” he said at the time
. “I’m here because I know how to turn around and transform a company.”
Boynton did not respond to a request for comment sent to his LinkedIn.
Torstar Corp. rebranded its Metro
dailies—including the former-Metro Halifax
—back in April
to better fit the Toronto Star brand
and redirect traffic to the flagship paper's website.
In announcing the news, the company said 20 new reporters would be hired at its Metro
newsrooms in Vancouver, Calgary and Edmonton. No additional journalists were added to the Halifax operation.
Staff at StarMetro Halifax
apparently did not attend Monday's soiree.