The Environmental Services Association of Nova Scotia is an organization that represents business in the environmental services field---evidently a self-defining group that includes everything from academics to engineering firms to composting facilities to law firms. Think: consultants that help other businesses and governments meet environmental regulations. According to its website
, ESANS is "dedicated to the promotion of environmental products, services and organizations within the environmental industry." The organization hosts a variety of events
geared toward such industries.
Many of the people working for these firms have helped nudged Nova Scotia in a much more enviro-friendly direction, and we are without a doubt a better place because of them.
But we live in a cynical age, and it doesn't take much for people to think, "oh, this is just so much more bullshit coming down the pike." Case in point: this morning The Coast office received the monthly ESANS e-bulletin, complete with the following notice of the "weekly give-away," a promotional tool used to keep people engaged with the org: