It seems that with every issue of the Coast more and more ads creep in. In the Nov. 17 issue, there were only four pages without any ads; yet, there were twenty-three pages of ONLY ads. This is in addition to all the pages that were mainly ads, with a tiny strip of text; the text barely identifiable against the glaring commercialism.
It's distracting, annoying and disturbing. Several ads I find blatantly offensive (Alexander's Pub, GKFA.com, Aliant Online Gaming). Many others simply don't have any connection whatsoever to the Coast's leftist, unconventional material (ie the four huge car ads, the four huge cel phone ads). These products you advertise only encourage the commercialization and consumption that suck the life from our city and the earth.
Your paper would be so much more readable and appealing if your ads focussed on sustainable, local businesses. In advertising, it seems, the Coast has gone corporate. Here's one devoted reader who noticed.
Claire Gallant, Halifax
By Claire Gallant